Coconut water is steadily rising in popularity as the sports drink gains traction in the USA beverage market. Virginia Dare in sync with market demand for new and exciting sports drink adds Maqui Berry flavored/infused coconut water to their lineup.
A popular drink in Brazil, coconut water is catching on in the U.S. both as a lifestyle beverage and as a natural sports drink. Celebrity usage and endorsements have created an appealing high profile hipster-chic image of the beverage. Coconut water, which is extracted from young green coconuts, appeals to health-conscious consumers since it is high in potassium and electrolytes, and has no fat, cholesterol or added sugar. Originally sold in natural food stores, health clubs, gyms, bodegas, and yoga studios, is now moving into wider channels of distribution. As coconut water becomes more widely distributed, first time consumers will be seeking a variety of taste choices including Maqui.
Mapuche Indians and Maqui
Maqui has long been used as both a medicinal botanical and an alcoholic beverage used for hundreds of years by the Mapuche Indians of Chile and the Patagonia regions of South America. It has long been revered that the Mapuche Indians attested their strength and abilities to protect their land from invasion to the power they received from consuming the maqui berry and more specifically an alcoholic beverage known as chicha made from the maqui berry.
Maqui Berry Science:
Recently discovered to have extraordinary high levels of polyphenols, the maqui berries are rich in antioxidants with more than double the amount of TOTAL ORAC as scientifically proven by Brunswick Laboratories. The anthocyanins in maqui berries protect low density lipoproteins from oxidation, reduce inflammation and help to protect our cells from oxidative stress. Maqui berries are traditionally used today to increase strength, stamina and energy levels as well as to treat ailments such as sore throat, diarrhea, ulcers and fever.
Maqui Berry Nutrition Label
Patagonia Maqui Company has taken the time and money to scientifically research the maqui berry in coordination with some of the food industries leading research groups including Brunswick Labs, Bell Advisory Services (now Bell Ventures) & Texas A&M Horticultural Science Facilities. As such, we have conducted multiple research studies on the maqui berry including Total ORAC, Glycation Inhibition, ORAC and lipid tests on the maqui seeds, and advanced broad spectrum chromatography tests to identify polyphenol compounds.
Buy Maqui Berry:
No you can buy maqui berry direct from the manufacturer in Santiago, Chile. Email us or call today at (214) 717-4914 in order to find out more regarding the purchase of our maqui berry products.
Related articles by Zemanta
- 10 Things to Know about Coconut Water (fooducate.com)
- Supplementing with Superfruits (wholefoodsmarket.com)
- Nudie jumps on coconut water bandwagon and aims fire at sports drinks (mumbrella.com.au)
- WILD Flavors, Inc. Develops Flavors and Concepts for Coconut Water (prweb.com)
- Vita Coco, Best-Selling Coconut Water Brand Poised for Major Growth in 2010 (eon.businesswire.com)
- Health Benefits of Coconut Water (brighthub.com)
